G-ENM5Y7BZJK

SMART HR 11
Next Gen HR: Embracing Change

has ended successfully!

We look forward to seeing you at the next
SMART HR events

Media Gallery

Event Highlights

Hybrid Event

The only event in Romania dedicated 100% to those who lead and develop people. It is a unique event created especially for all people who work with people: HR or non-HR
For 3 days, SMART HR 11 brings together brave people, relevant ideas and conversations that matter about how we build strong teams, healthy organizations and authentic leadership.
📍 May 6 & 7 – see you in person
💻 May 8 – exclusively online

12 Interactive Workshops

Over the course of 3 days, participants can choose from a selection of 12 interactive workshops, with diverse themes in the field of team management, leadership, communication, organizational culture and more.

Each workshop is designed as a practical space for learning, inspiration and real exchange of ideas between professionals.

Individual Presentations and Panel Discussions

We have invited leaders and professionals with real experience, who will share success stories, lessons learned and solutions tested in their organizations.

You will be able to listen to them both in impactful individual presentations and in the 8 interactive discussion panels, where open dialogue and the exchange of ideas are at the forefront.

2025 HR Ambassador Award

We are delighted to be here for the 3rd edition of the HR Ambassador Gala – a special moment within SMART HR 11, where we celebrate the most dedicated and inspirational HR professionals.

The awards are given based on your vote, the community’s, and this gives them added value and authenticity.
📣 This year’s nominees are: HERE

Event Hosts

Gabriela Rosca
Gabriela Roşca
Fondator
SMART HR Event & Joblee
Alex Glod
Alex Glod
StoryArc
Senior Trainer, TEDx Speaker & Course Creator

Event Speakers

Adela Jansen
Adela Jansen
Board & Advisory
Board Member
Adelina Iftimie - Blăgean
Adelina Iftimie - Blăgean
Employment Partner
Wolf Theiss (Romania)
Alex Baleanu
Alex Băleanu
Senior Trainer & Consultant
Marco Polo Central & Eastern Europe
Alice Arama
Alice Aramă
Instructional Designer, Trainer, Learning Project Manager
Humanistic
Alina Marin
Alina Marin
Senior Trainer & Consultant
Marco Polo Central & Eastern Europe
Ana Ilie
Ana Ilie
Mindset Coach
Anca Amariei
Anca Amariei
Founder, Business Developer and Wellbeing Facilitator
EKA - Centrul Stării de Bine
Aurel Meirosu
Aurel Meiroşu
Manager of Business Development Department
certSIGN
Bartłomiej Jaślikowski
Bartek Jaślikowski
Senior Performance Consultant
Berkley Baker
Berkley Baker
Professor of Practice
Georgia State University

Carmen Cucu
Carmen Cucu
Director Contact Center & Patient Experience
Regina Maria, Reteaua de Sănătate

Catalin Mester
Cătălin Meşter
Founder
I Love Failure
Colin Lovering
Colin Lovering
Co-Fondator & Managing Director
Lovering & Partners Business Performance Consultants
Corina Neagu
Corina Neagu
Fondator
DARE - Development Advice & Resources
Cristian Minica
Cristian Minică
Co-Chief Executive Officer
Wellnessentially
Cristina Mühl
Cristina Mühl
General Manager
SolutionsAcademy
Daniela Palade
Daniela Palade
Journalist, writer, educational and D&I trainer, neurotrainer
David Lederman
David Lederman
Leadership Coach & Strategic Program Developer
Didier Demange
Didier Demange
Head of People - EMEA
Temenos
Felicia Păduraru
Felicia Păduraru
Owner and Implantologist
Deos Dental
Flavia Tioc
Flavia Tioc
International Senior Project Manager | DE&I Advocate
Floriana Popescu
Floriana Popescu
Co-Fondator
EasyHR.ro
Florin Marin
Florin Marin
C-level Executive, Dean, Professor of Strategic Management for International Business
ASEBUSS Business School
Frank Basinski
Frank Basinski
Founder & GM
Blue Horizon Training
Gabriela Ciupitu
Gabriela Ciupitu
Co-Fondator
Customer Experience Romania
Gerard Koolen
Gerard Koolen
Group Managing Partner
Lugera - The People Republic

Ileana Zamfir
Ileana Zamfir
Etiquette Trainer
Ileana Zamfir
Ilie Pana
Ilie Pană
FOUNDER
Laboratorul de Șosete & Farmacia de Detergent
Ioana Avram
Ioana Avram
Commercial Director
Enayati Medical City
Ioana Tinca
Ioana Tinca
Founder
BrightMonday
Ionut paun
Ionuţ Păun
Human Resources Director
City Grill Group
Irina Kuhlmann
Irina Kuhlmann
Executive Leadership Coach, AMC
Marco Polo Central & Eastern Europe
Irina Verlan
Irina Verlan
AI Ethics Advocate | Cloud Technologies Marketing Manager
Karla Riskovics
Karla Riskovics
Employer Branding Coordinator Kaufland Romania & Moldova
Laura Vasluianu
Laura Vasluianu
SR Trainer. Learning & Development Consultant
HUMANISTIC
Lestat Monroe
Lestat Monroe
Founder
Romanian Diversity Chamber Of Commerce
Liliana Avram
Liliana Avram
HR Head RO & BG
citi

Lucian Mățăoanu
Lucian Mățăoanu
CEO
Hyperfy
Luiza Banyai
Luiza Banyai
Co-Founder
Institute for Workplace Psychosocial Health and Performance
Luminita Florea
Luminiţa Florea
Director People & Culture Global Programs
Philip Morris International
Maria Prashkova
Maria Prashkova
Head of People Romania, Central and South Europe Markets
Avon
Marius Ciurariu
Marius Ciurariu
Human Resource Director
Provident Financial Romania
Mihai Pajereanu
Mihai Păjereanu
Driving Strategic Growth & Client Success
Logistikon AI
Mihai Zant
Mihai Zânt
Managing Partner - HUMANISTIC
Co-founder - CAREER SHIFT
Nicoleta Orlea
Nicoleta Orlea
Director of Fundraising & Communications
Autism Voice

Oana Cojuhovschi
Oana Cojuhovschi
Consultant for Organizational Culture
Oana Cojuhovschi Consulting
Octavian Pantis
Octavian Pantiş
Cofounder & Managing Director
Qualians
Raluca Paduraru
Raluca Păduraru
Co-Founder & Advisory Board Member
The Leadership Nook
Raluca Rotaru
Raluca Rotaru
Marketing Communication Director
DRUID AI
Ramona Irimie
Ramona Irimie
Senior Trainer & Consultant
Marco Polo Central & Eastern Europe
Roxana Popescu
Roxana Popescu
General Manager Romania & Moldova
Avon
Sorin Rotariu
Sorin Rotariu
CEO
GITS
Sorin Ungureanu
Sorin Ungureanu
General Manager
Seatbelt Consulting
Steliana Moraru
Steliana Moraru
Head of Growth - Financial Services - Totalsoft
Co - fondator - Carierista.org
Stéphane Demicheli
Stéphane Demicheli
Co-founder of BMO | Applied Neuroscience Strategist | Known as “Mr. Serotonin”
Vlad Bog
Vlad Bog
Managing Director Switzerland
DesignThinkers Group
Wargha Enayati
Dr. Wargha Enayati
Chairman
Enayati Group

Workshops - Day 1

May 6, 2025. Starting at 11:30 AM, until 1:00 PM
(Workshops will be held simultaneously, in the assigned rooms)
The Generation Escape Room.
Crack the Collaboration Code
 (Workshop susţinut în limba română)

Corina Neagu şi Raluca Păduraru
6 Mai 2025, 11:30. Sala 1

Eticheta în afaceri:
Puterea stă în micile detalii
 (Workshop susţinut în limba română)

Ileana Zamfir
6 Mai 2025, 11:30. Sala 2

Wellbeing for Leaders
 (Workshop susţinut în limba română)

Laura Vasluianu
6 Mai 2025, 11:30. Sala 3

Arta comunicării în mediul de afaceri
 (Workshop susţinut în limba română)

Irina Kuhlmann
6 Mai 2025, 11:30. Sala 4

Asertivitatea Emoţională
 (Workshop susţinut în limba română)

Alina Marin
6 Mai 2025, 11:30. Sala 5

 Digital Trust: Cum îți protejezi compania în era atacurilor cibernetice
 (Workshop susţinut în limba română)

Sorin Rotariu și Aurel Meiroșu
6 Mai 2025, 11:30. Sala 6

VIP Connect lounge

VIP Connect Lounge - Round Tables

Workshops - Day 2

May 7, 2025. Starting at 11:30 AM, until 1:00 PM
(Workshops will be held simultaneously, in the assigned rooms)
Fine-Tuning Feedback:
Micile Ajustări care Schimbă Jocul Conversației
 (Workshop susţinut în limba română)

Floriana Popescu
7 Mai 2025, 11:30. Sala 1

Strategii de Talente
care Fac Diferența
 (Workshop susţinut în limba română)

Vlad Bog şi Octavian Pantiș
7 Mai 2025, 11:30. Sala 2

Managing Difficult Conversations 
 (Workshop susţinut în limba română)

Alice Aramă
7 Mai 2025, 11:30. Sala 3

Gândire critică în acţiune
 (Workshop susţinut în limba română)

Alexandru Băleanu
7 Mai 2025, 11:30. Sala 4

Lead like a multiplier
 (Workshop susţinut în limba română)

Ramona Irimie
7 Mai 2025, 11:30. Sala 5

Storytelling și performanța echipei - Alex Glod
Storytelling și performanța echipei
 (Workshop susţinut în limba română)

Alex Glod
7 Mai 2025, 11:30. Sala 6

Event Agenda

08:30 – 09:30 am
1h

POWER BREAKFAST

Susţinut de Artesana

Lobby

09:30 - 10:00
30'

Opening Event
Day 1

New York ROOM

10:00 - 10:20
20'

Presentation 1
Presentation of a study on the perception of Neurodiversity in companies in Romania

New York ROOM

10:20 - 10:40
20'

Presentation 2
Hybrid Leadership

Mihai Zânt - Humanistic

New York ROOM

10:40 - 11:00
20'

Presentation 3
How To Lead The Hidden Forces That Drive Human Decisions

New York ROOM

11:00 - 11:30
20'

COFFEE BREAK

by Tchibo

Lobby

11:30 - 13:00
1h30'

Workshop 1
The Generation Escape Room. Crack the Collaboration Code.

Darclee ROOM

11:30 - 13:00
1h30'

Workshop 2
Business Etiquette

Montreal ROOM

11:30 - 13:00
1h30'

Workshop 3
Well-being for leaders

Mexico ROOM

11:30 - 13:00
1h30'

Workshop 4
The Art of Communication in Business

Seoul ROOM

11:30 - 13:00
1h30'

Workshop 5
Emotional Assertiveness

Vienna ROOM

11:30 - 13:00
1h30'

Workshop 6
Digitalization and security?

Beijing ROOM

13:00 - 14:00
1h

Lunch break

LOBBY

14:00 - 15:30
1h30'

Discussion panel 1
Understanding the power of authentic Diversity

Moderator: Colin Lovering
Invitați: Lestat Monroe (RDCC), Daniela Palade, Flavia Tioc, Gerard Koolen (Lugera)

New York ROOM

14:00 - 15:30
1h30'

Discussion panel 2
The Art of Influence: Convincing Business Owners to Embrace Change

Moderator: Corina Neagu
Invitați: Marius Ciurariu (Provident), Aurel Meiroșu (Certsign), Oana Cojuhovschi

Seoul + Mexico ROOMS

14:00 - 15:30
1h30'

Panel Discussion 3
Organizational Culture and CX: Why HR Makes a Difference

Moderator: Gabriela Ciupitu
Invitați: Ionuț Păun (City Grill), Cristina Mühl, Carmen Cucu (Regina Maria)

Vienna + Beijing ROOMS

15:30 - 16:30
1h30'

HR Ambassador Gala
Day 1 - Nominee Presentation

New York ROOM

16:30 - 16:45
1h30'

Closing the first day

New York ROOM

17:00 - 20:00
1h30'

Seoul + Mexico ROOMS
(VIP ACCESS)

08:30 - 09:30
1h

POWER BREAKFAST

Susţinut de Artesana

Lobby

09:30 - 10:00
1h

Deschiderea Evenimentului
Ziua 2

Sala New York

10:00 - 10:20
20'

Prezentare 1
Autenticitatea in leadership

Luminița Florea - Philip Morris

Sala New York

10:20 - 10:40
20'

Prezentare 2
Redefinirea brandului de angajator pentru noua generație

Karla Riskovics - Kaufland

Sala New York

10:40 - 11:00
20'

Prezentare 3
Eșecul este feedback

Sala New York

11:00 - 11:30
30'

PAUZĂ DE CAFEA

Susţinut de Tchibo

Lobby

13:00 - 14:00
1h

PAUZA de MASĂ

Lobby

14:00 - 15:30
1h30'

Panel discuţii 1
Munca Nu Trebuie să Doară: De la Ergonomie la Sănătate Mintală

Moderator: Anca Amariei Stănculescu
Invitați: Sorin Ungureanu (Seatbelt), Cristi Minică (Stepathon), Felicia Păduraru, Ioana Avram (Enayati Medical City)

Sala Mexico + Seoul

14:00 - 15:30
1h30'

Panel discuţii 2
The Power to Change: How Female Leadership Shapes the World.
(Susţinut în limba engleză)

Sala New York

14:00 - 15:30
1h30'

Panel discuţii 3
Dilemele etice ale AI în HR: distribuire, transparență și confidențialitatea datelor

Sala Vienna + Beijing

15:30 - 16:00
30'

OBLIGO
Moment de improvizaţie

Sala New York

16:00 - 16:30
30'

Concurs HR Ambassador
Ziua 2- Decernarea Premiilor

Sala New York

16:30 - 17:00
30'

Închiderea celei de-a doua zi a evenimentului

Sala New York

10:00 – 10:10
10'

Opening

Online

10:10 – 11:40
1h30'

Panel Discussion 1
How AI-driven decision-making affects hiring, performance evaluation, and employee well-being.
(Speaking in English)

Moderator: Raluca Rotaru
Bartek Jaslikowski, Berkley Baker, Anca Chirculescu, Adelina Blăgean

Online

11:40 – 11:50
10'

COFFEE BREAK

Online

11:50 – 13:30
1h40'

Panel Discussion 2
Redefining Performance Management: From Traditional Reviews to Continuous Development
(Held in English)

Moderator: Ana Ilie
David Lederman, Didier Demange, Maria Prashkova, Tatiana Mircea

Online

13:30 – 17:00
3h30'

BREAK

Online

17:00 – 19:00
2h

Workshop
BMO — Brain Modus Operandi

Stéphane Demicheli

Online

Strategic Partner

Platinum Partners

Gold Partners

Lugera
AVON
Tchibo
certSIGN
wellnessentially
humanistic
Artesana
Seatbelt Consulting
city grill
mirro
Enayati
Zooma

Silver Partners

Aqua Bilbor
Mototol
Techir
DERO
Dove
Domestos
Vaseline
HELLMANS
Pharma Nord
GiftShare
YOKKO
Deos Dental
Panasonic
Timto
SAMSUNG

Media Partners

Event Surprises

Special Prizes
at the Wheel of Fortune

OBLIGO Band
(only on May 7th)

Castigator HR Ambassador 2025

Andrei Lucian Grigorescu
is the new HR Ambassador 2025

Event LOCATION

Pullman Bucharest World Trade Center

Piața Montreal nr. 10, Sector 1
București, 011469
+40212021600

SMART HR Projects

SMART HR Community
SMART HR
Community
Leadership in Bluejeans
Leadership in Bluejeans
Casual Monday
Casual Monday Documentary
Restart 45
Restart 45 Documentary
The remarkable Gen Z
The Remarkable Gen Z